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News Title WHO urges countries to protect women from tobacco
News Contents With tobacco killing over five million people each year, including approximately 1.5 million women, WHO today urged men to be aware of their responsibility and avoid smoking around women and children with whom they live and work. WHO pointed out that unless urgent action is taken, tobacco use could kill more than eight million people by 2030, of whom 2.5 million would be women. Approximately, three-quarters of these female deaths would occur in low-income and middle-income countries. On World No Tobacco Day today, WHO focused on the harm to women's health caused by tobacco. ''Controlling the epidemic of tobacco among women is an important part of WHO’s tobacco control strategy,'' said Dr Samlee Plianbangchang, WHO Regional Director for South-East Asia. He called on policy-makers to implement a complete ban on all forms of tobacco advertising, promotion and sponsorship of smoking and smokeless tobacco products, as called for in the WHO Framework Convention on Tobacco Control. Women constitute one of the biggest target groups for the tobacco industry. As women gain spending power, tobacco companies are increasingly targeting them through active marketing campaigns. As a result, the epidemic of tobacco use among women is increasing. Advertisements falsely link tobacco use with female beauty, empowerment and health. Advertisements lure women with such misleading identifiers as "light" or "low-tar", implying that such produces are less deadly. More women than men smoke "light" cigarettes. Due to such aggressive and misleading marketing, as well as ignorance and misconceptions about the dangers of tobacco use, the prevalence of tobacco use (in particular, use of smokeless tobacco) is high among women in the Region, the WHO pointed out. The health costs of tobacco use for women are huge. Women who smoke are more likely to experience infertility and delays in conceiving. Maternal smoking during pregnancy increases the risks of premature delivery, stillbirth and newborn death, and may cause a reduction in breast milk. Women who smoke are at increased risk of developing potentially fatal chronic obstructive pulmonary disease such as chronic bronchitis and emphysema. --UNI
 




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Important Telephone Numbers in Kerala  

State Vanitha Cell (TVM) : 0471-2338100 

Vanitha Police Station, Trivandrum : 0471-2321555 

Women’s Cell, Kollam : 0474-2742376 

Women’s Cell, Pathanamthitta : 0468-2222927 

Women’s Cell, Kottayam : 0468-2222927 

Women’s Cell, Kottayam    : 0481-2302977 

Women’s Cell, Idukki : 9745769386  

Women’s Cell, Kochi   : 0484-2396730 

Women’s Cell, Thrissur : 9745-796230 

Women’s Cell, Palakkad   : 0491-2522340 

Women’s Cell, Malappuram : 9745-769151 

Women’s Cell, Kozhikode : 0495-2724070 

Women’s Cell, Wayanad : 9745-769072 

Women’s Cell, Kannur : 9745-769032

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Directorate of Social Welfare(Annexe)
Poojappura, Trivandrum,
Office : 0471 2346508, E-mail: editor@keralawomen.gov.in